Lately, I am asked, Why are you selling your haunted attraction in Hamden, CT, Creeperum.com!? Well to answer that question, I must first introduce my self to those who might not know me and my back ground.
My name is Angelus and I have been an entrepreneur for the past 20 years. I own two small companies, one a Business Coaching/Training company and the other is YourCustomHauntedHouse.com. YourCustomHauntedHouse.com is a division of the parent novelty company Chimera Enterprise, which has been around since 1992. As for Creeperum, the attraction was created by, and is only one product of YourCustomHauntedHouse.com.
Since the 90s, our company has created a name and reputation for giving our clients and customers the best service in All Things Halloween. We have delivered almost every thing in the Haunted Industry that our customers have asked for, from animatronics, high end costumes, props, illusions, Hollywood quality sets/scenes, portable Haunted Attractions to even a large professional Haunted Attraction. We delivered the unimaginable! Our company even led the path in inflatable Haunted Attractions for the past 11 years. No other company in the world had our products/services and could deliver it. It got to the point that we did not need to do much advertisement due to referrals and repeat business.
YourCustomHauntedHouse.com is known for doing things out side the box and capturing a niche market. For decades, the family of YourCustomHauntedHouse.com have designed, built and consulted on haunted attractions. It is a full time business servicing Home Haunters and professional Haunted Attractions. As a vendor, we have had the opportunity to travel all over the US and internationally. In short, our company is very Creative and Fun!
A few years back, I decided to open Creeperum for three reasons, 1. I have the resources and cash to do so, 2. I wanted to display YourCustomHauntedHouses’ product and services all in one location, (a show case of our toys), and 3. to see how much FUN we could have while continuing the services of YourCustomHauntedHouse.com.
This Haunted Attraction was not your typical haunt. You see, there are three parts to the haunted industry. The Home Haunters, (as the name implies), Props and Costumes Vendors, (one type services the average consumer and the other vendors works with the commercial amusement Parks/Haunted Attractions), and the Professional Haunted Attractions, (which cost a small fortune to start from scratch no a days).
In the commercial haunted industry, the best way to show off your products/services is to create a display/scene or a vignette some where, (usually an industry trade expo, a mall, store front, social events, etc.). These are traditionally the ways to get seen and bring in more business. We tried a whole new approach. We opened up our own Haunted Attraction, charged tickets, hired actors, laborers, technicians and security, trained the the staff used all of our talents, skills and props to put on several shows for the community and non for profits organizations! Since no one ever created an attraction for the purpose of marketing and displaying their wears, we where the first. This was a marketing attempt that did very well for YourCustomHauntedHouse.com.
In order to run this marketing campaign as a Haunted Attraction, we had to temporally shut down 60% of our company operations. Yes, think about that for one moment. When have you ever heard of a marketing/advertising program that took up most of the time and resources of the parent company!? That is the nature of this industry. Well,…again, we did the impossible! All this for the love of All Things Halloween.
Back to the original question. Why did we closed down Creeperum??? It all comes down to this, I and my staff were NOT HAVING FUN. As a vendor, I travel and I deliver, rent, design, manufacture, etc., etc., with full creativity and with plenty of time. After 30 years in the Halloween business, believe it or not…, a haunted attraction is just a simple formula for us. A haunted attraction takes up all my time and is not a creative play ground for my self and my crew. I got bored! Also, there are far easier ways to create the same revenues with one fifth the work.
Now, you might say that you would never get bored if you had your own professional haunt. All I can say is, you try doing something for 30 and see if you don’t get bored. After 30 years, I want to do some thing new and exciting. For me, that will always be YourCustomHauntedHouse.com.
That is it for now. We will be talking to you in the coming month.
May your Lives be Creative, Joyful and Spooky FUN!